School of Business Administration

School of Business Studies

COURSE OFFERED: BBA (FINANCE, MARKETING, HUMAN RESOURCE)

 

            Bachelor of Business Administration or BBA is one of the most popular bachelor's degrees. This degree course is about the management of a business, company or organisation. You are taught skills and in-depth knowledge of the business world, and all the intricate aspects of running a business. This course prepares you to become managers at top firms as it imparts required skills that give them an edge in employability. BBA graduates can apply for jobs in various fields like retail, finance, marketing, construction, and so on.The BBA program was firstly introduced in college in 2010.The BBA department’s infrastructure comprises two advanced smart rooms that facilitate interactive and collaborative learning. The department also boosts with high tech lab and one conference Hall. The curriculum of a BBA program includes a combination of theoretical knowledge and practical skills. It is crucial that you choose the right course for your graduation. Therefore, you have to know what you want in your professional career. If you want to be a manager in a big company, or start your business someday, the BBA degree is the one for you. This degree has a lot of value and there are many reasons why you should choose this degree course over others. Of course, there are a few management related degree courses as well, but BBA has a few distinct advantages over them.

TOP 10 REASONS TO DO A BBA DEGREE:

Many people see a BBA as just another bachelor’s degree version of an MBA, but this is not true. A BBA degree has a lot of standing and value in the market, and it will put you on a path towards a happy and successful career.

Here are the top 10 reasons to do a BBA degree.

1. It’s a Versatile Degree

A BBA degree is not just about getting a degree for the job you want. There’s a lot more to it. While most degrees, especially at the bachelor’s level, are more about theory, BBA degrees are a combination of theory, practical knowledge application, and personality development. You also learn many different skills that will make you a wholesome professional and set you up for success.

2. Multiple Disciples Covered

In a BBA degree, a vast array of subjects are covered that will make you a knowledgeable professional and give you many options for pursuing a career. The different disciplines covered in a BBA degree are marketing, accounting, human resources management, strategic management, human resources management, and organizational behaviour.

3. Professional Degree 

BBA is a completely professional degree that interests students who are serious about getting into careers in business and management. Students can get placed in good companies’ right after getting their BBA degrees. There is no need for getting expensive masters degrees which pretty much teach you the same things you will learn on the job. BBA holders have the highest employment rate as compared to other bachelor’s degrees.

4. Stepping Stone for MBA 

Graduates from all different streams can join the MBA course, but if you are a BBA graduate, you will fare much better than others. BBA is an excellent preparation for an MBA. You are mostly taught the same things, but you delve much deeper into the subject in an MBA. This way, you know the fundamentals well and are better prepared. Also, the MBA is where you have to choose your specialization, so with a BBA, your career path is much clearer to you.

5. High Salary & Benefits 

A high salary, coupled with excellent benefits, is one of the main goals of most professionals. A BBA degree makes it possible. With this degree, you open doors to the best managerial and administrative professions where the salary and benefits are the best. You also get promotions much quicker, and when you switch companies, you can get a sizeable increase in pay as well, but that depends on your negotiation skills.

6. Job Satisfaction 

When you apply for a BBA degree, you are pretty clear in what direction you want to go. You are choosing to get into business administration and management from the very start. Therefore, you are in the field of your choice and this will get you job satisfaction. Most people spend their lives doing jobs they hate. But this will most likely not be the case with you. Job satisfaction also greatly affects one’s health and outlook on life.

7. Personal Development

As mentioned before, a BBA degree is not just about education, you also learn about personality development. The degree teaches you to be a strong, confident person who is capable of handling teams and run a whole company. You are taught to be a team leader and a good team player as well. You are also taught to be a good public speaker as you have to give a lot of presentations during your BBA education. By the end of your degree, you will be a more developed and wholesome person.

8. Networking 

Since BBA is a professional degree, and most students who graduate start working in the professional world, you will have a great network of people working in different companies. These people can open many doors for you regarding better jobs, and more networking opportunities. And you can do the same for them. Networking always leads to better opportunities.

9. On-Trend 

Updated knowledge is one of the best advantages to have, and you get this with a BBA degree. The BBA course is a well-designed course that aims to teach students as much as possible in the business world. The course is also updated according to the latest trends and developments in the industry, giving students a distinct advantage. From best industry practices to the use of technology, BBA students are better equipped with knowledge.

10. Affordable 

A BBA degree is a lot more affordable than an MBA degree and other business-related graduation courses. Despite being 3 years long, this degree’s fees are not expensive. And in the end, you get complete value for the money you have invested as you get high paying jobs with additional benefits.

Sr. No.NameDesignationProfile
1.

Sh. Govind Gopal

 Assistant ProfessorView
2.

Ms. Chandresh

 Assistant ProfessorView
1.

Dr.Sandesh

 Assistant ProfessorView
1.

Dr. Bhanu priya

 Assistant ProfessorView

Programme  outcomes

Course outcomes Department of BBA

 

Semester

Course code

Course  Name

Course Title

Credits

Total lectures

BBA 1st semester

101

Ability Enhancement Compulsory

(AECC)-I

 

 

Environmental Science

 

 

 

102

 

 Core Course

Fundamentals of Management    and Organizational Behavior

 

 6 (L5 +T1)

 

 

        80+10

 

103

 

 Core Course

Statistics for Business Decisions

 

 6 (L5 +T1)

 

       80+10

 

104

 

 Generic Elective (GE)-I

Entrepreneurship development

 

 6 (L4 +T2)

 

 

      70+20

BBA 2nd semester

201

Ability Enhancement Compulsory

(AECC)-II

 

 Business Communication (Language: English/ MIL)

 

 

 

202

 Core Course

Managerial Economics

6 (L5 +T1)

80+10

 

203

 Core Course

Business Accounting

6 (L5 +T1)

80+10

 

204

Generic Elective (GE)-II

 

 Ethics & Corporate Social Responsibility

 6 (L4 +T2)

70 +20

BBA 3rd semester

301

Core Course

Macroeconomics

 

6 (L5 +T1)

80+10

 

302

Core Course

Principles of Marketing

6 (L5 +T1)

80+10

 

303

Core Course

Management Accounting

 

6 (L5 +T1)

80+10

 

304

Generic Elective (GE)-III

India’s Diversity & Business

6 (L4 +T2)

70+20

 

305

Skill Enhancement Course I

Personality Development & Communication Skills

6 (L4 +P2)

70 +20

BBA 4th semester

401

Core Course

Business Research

 

6 (L5 +T1)

80+10

 

402

Core Course

Human Resource Management

6 (L5 +T1)

80+10

 

403

Core Course

Financial Management

6 (L5 +T1)

80+10

 

404

Generic Elective (GE)-IV

Tax Planning

6 (L4 +T2)

70+20

 

405

Skill Enhancement Course II

IT Tools in Business

6 (L4 +P2)

70+20

BBA 5th Semester 

501

Core Course

Quantitative Techniques for Management

 

6 (L5 +T1)

80+10

 

502

Core Course

Legal Aspects of Business

 

6 (L5 +T1)

80+10

 

503

DSE

(DSE-I Finance)

Investment Banking & Financial services

6 (L5 +T1)

80+10

 

503

DSE

(DSE-II Marketing)

Consumer Behaviour

6 (L5 +T1)

80+10

 

503

DSE

(DSE-III Human Resource)

HRD: Systems and Strategies

6 (L5 +T1)

80+10

 

503

DSE

(DSE-IV

Management of Global Business)

International Trade: Policies and Strategies

6 (L5 +T1)

80+10

 

504

DSE

(DSE-I Finance)

Investment Analysis & Portfolio Management

6 (L5 +T1)

80+10

 

 

DSE

(DSE-II Marketing)

Retail Management

6 (L5 +T1)

80+10

 

 

DSE

(DSE-III Human Resource)

Training and Management Development

6 (L5 +T1)

80+10

 

 

DSE

(DSE-IV

Management of Global Business)

Global Business Environment

6 (L5 +T1)

80+10

BBA 6th Semester

601

Core Course

Business Policy & Strategy

 

6 (L5 +T1)

80+10

 

602

Core Course

Financial Institutions & Markets

6 (L5 +T1)

80+10

 

603

DSE

(DSE-I Finance)

Project Appraisal & Analysis

6 (L5 +T1)

80+10

 

603

DSE

(DSE-II Marketing)

Distribution & Supply Chain Management

6 (L5 +T1)

80+10

 

603

DSE

(DSE-III Human Resource)

Performance and Compensation Management

6 (L5 +T1)

80+10

 

603

DSE

(DSE-IV

Management of Global Business)

Multinational Business Finance

6 (L5 +T1)

80+10

 

604

DSE

(DSE-I Finance)

Project Report

       6

 

 

604

DSE

(DSE-II Marketing)

Project Report

       6

 

 

604

DSE

(DSE-III Human Resource)

Project Report

        6

 

 

604

DSE

(DSE-IV

Management of Global Business

        6

 

Continuous Comprehensive Assessment (CCA) Pattern:-

Distribution of marks for CCA in each course in each Semester and instructions for conducting Minor Test and Evaluation of Tutorial/ Home Assignments/ Seminars/ quiz etc is as follows.

Distribution of marks for CCA in each course in each semester

Minor Test (Minor

 

Class Test/ Tutorials/ Assignment/ Seminar/ Presentation

Attendance

Total Marks

15

10

5

30

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

S.No.

Program Outcome

PO1

Upon completion of the BBA program, the individual must demonstrate maturity, professionalism and team working skills.

PO2

Upon completion of the BBA program the students will have general idea of operations in business.

PO3

Upon completion of the BBA program, the individual will have specialized skills to deal with area specific issues of concern.

PO4

Upon completion of the BBA program, the individual will be able to apply technological knowhow for business advancements.

PO5

Upon completion of the BBA program, the individual will be capable of analyzing, investigating and solving critical business issues.

Number of PCs =30

Infrastructure of BBA

1. Students must present a valid ID card before entering the computer lab.
2. Playing games on computer in the lab is strictly prohibited.
3. Users are strictly prohibited from downloading, viewing or distributing any offensive materials (for example pornography, profane language etc.)
4. Users are strictly prohibited from modifying or deleting any important files and install any software or settings in the computer
5. Eating and drinking inside the computer labs is strictly prohibited.
6. Internet facility is only for educational/ study purpose.
7. The lab must be kept clean and tidy at all times.
8. If any problem arises, please bring the same to the notice of lab in-charge.
9. Lab timing will be as per the academic time table of different classes
10. Conversation, discussion, loud talking & sleeping are strictly prohibited.
11. Students are not allowed to use personal Pen Drives, CDs, DVDs etc., in a Computer Lab. Only prescribed official Pen Drives, CDs, DVDs etc. will be used in the Computer Lab to avoid VIRUS in Computers.
12. In case of theft / destruction of the computers or peripherals, double the cost of the loss will be charged from the student/user.
13. The use of cell phones is prohibited in the computer lab. Cell phone usage in the computer lab is distracting to other students and instructors.
14. Students found Internet surfing or chatting for personal reasons may be asked to leave.
15. Before leaving the lab, users must close all programs positively and keep the desktop blank.